About Lirion

Lirion is a Swedish branding agency founded by Cecilia Meller and Jasper Nordling, specializing in brand strategy, communication, and marketing for startups and scaleups.

Together, the founders bring nearly 40 years of experience from some of Sweden’s most awarded advertising and PR agencies, combined with years spent working with and within startups and scaleups across different stages of growth.

Lirion was shaped through that startup experience, and the insight that strong branding is often a major competitive advantage, yet still too often treated as something reserved for more established companies.

That’s why Lirion focuses on helping scaling companies build brands adapted to their actual conditions and stage of growth.

Brands designed to be used from day one and evolve alongside the business.

We call it Minimum Viable Brand (MVB).

The roots of Lirion

The name Lirion comes from an orchid that grows where others struggle to survive. In cold and demanding environments, it blooms over time through strong roots and a resilient foundation.

Similarly, strong brands are rarely built under ideal conditions, but in the real world.

That’s why we create brands adapted to real-world conditions and focused on building the right foundation from the beginning. A foundation designed to support both strategy and communication over time.

Samarbetspartners

Lirion arbetar med ett nära nätverk av kreativa partners och studenter för att säkerställa bästa möjliga matchning mellan människor och uppdrag.

Skulle du vilja vara del av Lirions nätverk för uppdrag? Hör av dig!