Brands to grow with

Strong brands are often critical for business growth, but startups and scaleups often need to move fast. We create brands designed to be used from day one across communication, PR, and marketing, while evolving alongside the business.

We believe companies should build brands the same way they build products: start with the right foundation and evolve over time, not depending on heavy upfront investments. We call it MVB.

Alongside MVB, we also help companies through PR, campaigns, and broader brand activation, whether building a new brand or evolving an existing one.

Read more about all of our offerings below.

Brand Audit

A Brand Audit is a structured review of your brand, positioning, and marketing efforts, designed to identify where your next investment will have the greatest impact.

Many growing companies know that brand and communication play an important role in growth, but it’s often unclear where to start and what to prioritize first.

Our Brand Audit maps your current brand, communication, and growth opportunities through a clear scoring framework. The outcome is a set of prioritized actions focused on creating real business impact.

Curious about a Brand Audit?

Get in touch!

audit@lirion.se

Minimum Viable Brand (MVB) 

Brands shaped by startup thinking

MVB is our approach to building strategic brands for startups and scaleups. Brands designed to be used from day one across communication, PR, and marketing, while evolving alongside the business.

Instead of overbuilding too early, MVB focuses on creating the right brand foundation for the company’s current stage, from positioning and messaging to visual identity and communication.

Different stages, different brand needs

As companies grow, brand needs change. Every MVB is adapted to the company’s current stage, from first market introduction to the next phase of growth.

We offer MVB in two levels:

MVB Base

Minimum
Viable
Brand

For companies building their first strategic brand foundation.

MVB Boost

Most
Valuable
Brand

For companies entering a new phase of growth and looking to strengthen their existing brand.

Want to build an MVB for your next business stage?

Get in touch!

cecilia@lirion.se

Brand Activation

From strategy to visibility

Brand Activation is about turning brand strategy into communication, PR, and marketing that drives real business impact.

We help companies create visibility in the right channels, adapted to their next stage of growth. Our work ranges from strategic advisory to hands-on execution across PR, social media, campaigns, and production.

Whether the goal is clearer market positioning, stronger media presence, or reaching new audiences, we help brands move from strategy into action.

Ready to turn strategy into visibility?

Get in touch for a discussion based on your needs.

cecilia@lirion.se